Any beer lover traveling to
Italy has to sample a Peroni Red once. No
excuses. Peroni just happens to be Italy's signature brewer and
Peroni Red its signature brew. To learn Italian properly,
drinking a Peroni Red is de rigueur before, during, and
after any Italian language lesson.
Avg price/liter: USD 4.95
ABV %: 4.7
Type: Lager
Any beer lover traveling to
Italy has to sample a Peroni Red once. No excuses.
No opt outs.
Not because Peroni Red is so
damned good.
Peroni just happens to be Italy's signature brewer and
Peroni Red its signature brew.
Don't believe me? Ask
anyone in your own country to name an Italian brew. If
they can successfully do so, Peroni will come up over 80% of the time.
Peroni is the beer which, for whatever reason, got widely
exported.
But not Peroni Red. Although Peroni Red is THE Peroni
within the Italian Republic and Italy's best selling
brew, it's actually Peroni's
Nastro Azzurro
which is THE Peroni abroad.
Peroni is Italy's oldest
mainstream brewer, established in Lombardy in 1846 and
relocated to Rome in 1846, and if we want to be realistic
about it, the beer you're most likely to find in Italy, made
with the most 'premium' of ingredients: barley malt,
corn, hop pellets, and hop extract.
Abroad, Peroni enjoys a much
more premium reputation than it actually possesses in its
native land. Peroni abroad is like McDonald's in Asia
in the 1980's.
If you have plenty of beers
to choose from, I'd have to question why you'd regularly
order a generic Peroni Red over the many more infinitely
drinkable brands that really deserve premium reputations.
Unless you're studying Italian, that is. To learn
Italian properly, drinking a Peroni Red is de rigueur
before, during, and after any Italian language lesson.