/ Doug's Beer Republic /
Review: Brewdog This Is Lager
Brewdog This Is Lager
Posted: 30 July 2015
Brewdog calls this a 21st century pilsner, a sharp, robust,
honest brew. By honest, I think they're referring
to 100% malt. By robust, they must means the hops. By sharp, I can only think they mean the price. Don't expect $1 bottles at the local college bar.
Avg price/liter: USD 13.15
ABV %: 4.7
Brewdog, the Scottish brewery
which put British craft beers on the map, decided to tackle
the mundane world of lagers. Back when craft breweries
were new, a lager was mandatory. Brewing anything more
exotic as one of your initial brews wouldn't be enough to
set you apart.
But now every craft brewery
south of the North Pole is brewing beers with doughnuts or
biscuits or crabcakes or exotic grains. For a brewery to
say, "Hey, guys, we're different" they brew a lager.
Ideally, a different type of lager.
And that, I take it, is the
objective of Brewdog with This Is Lager. They're
calling it a 21st century pilsner, a sharp, robust, honest
brew. By honest, I think they're referring to 100%
malt. No adjuncts like you'd see in a Coors or a
Budweiser. Brewdog says they're out to "reclaim one of
the world's formative beer styles."
By robust, they must means
the hops. Brewdog is using ten times the hops of
conventional industrial lagers and four different types.
By sharp, I can only think they mean the price. Don't expect $1 bottles at the local college bar.
I can tell you my interest in
pilsners was rechristened from drinking This Is Lager.
"Reclaimed. Perfected. Renewed" is how Brewdog puts
it. How's that going to help me next time I'm at the 7
11 and have to pick up another bottle of Singha?