/ Doug's Chocolate Republic / Review: Lotte
Lotte Ghana Milk
Posted: 20 November 2010
Except for a slightly darker color and the one word change in both the title and the slogan, the Ghana Milk is the Ghana Mild. There's surely not enough of a difference that someone who loved the milky taste would be turned off by the Mild and vice versa.
price/gram: USD 0.023
Cocoa %: 29*
*estimated cocoa solid percentage
I dug into this Ghana Milk
within an hour of finishing the
Ghana Mild. I wanted
to taste how Ghana's mild ranked against its milk.
The bar's English catch phrase reads ""Let's
feel its richness of cacao mixed with the milk taste," an
almost word-for-word copy from the Mild bar.
I don't know the exact cocoa
solid content of Ghana Milk. I knew it had to be
higher than the Ghana Mild or the Mild wouldn't be referred
to as mild. Just as Lotte was short on creativity by placing
a nearly identical English slogan on both the Mild and the
Milk, they were also short on creativity in differentiating
this bar from the Mild one. Except for a
slightly darker color and the one word change in both the
title and the slogan, the Ghana Milk is the Ghana
Mild. There's surely not enough of a difference that
someone who loved the milky taste would be turned off by the
Mild and vice versa.
The Milk was just ever so
slightly creamier. My taste bud logic concluded that
the cocoa solid content of this bar could only be slightly
higher than the Mild bar, if it was even higher at all.
This explains the estimated 29% cocoa solid content,
although to tell you the truth, this bar didn't have any
more cocoa impact than
Meiji's Hi Milk which has only 24% cocoa solids.
Worth buying depends on if
you have a soft spot for the Korjap flavor -- the generic
term I give to all similar tasting Korean and Japanese
chocolate. I do have a soft spot for it, but after
eating more than a half dozen Korjap chocolate in 48 hours,
my soft spot was growing quite hard.
Korea is home to Lotte, a Korean conglomerate. How is Korean chocolate? Try the creamy Ghana Milk.
The chocolate has the richness of milk. Let the chocolate republic review it all with Doug of