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Home / Doug's Chocolate Republic  /   Review: Hershey Milk Chocolate

     
Hershey Milk Chocolate 
Posted: 21 January 2011    3.5 
Hershey bar  Hershey utilizes its own cheap process to manufacture its chocolate. The milk need not be fresh. It's partially lipolized to prevent further fermentation, giving this chocolate a very unique taste that many non-Americans who don't grow up on the bar find too sour or tangy. Well, I grew up on the bar, and though accustomed to its waxy mediocrity, still find it a threat to good taste.    
Avg price/gram: USD 0.021   Cocoa %: 25*  Size: 43g  American chocolate 
       


*estimated cocoa solid content

Hershey's -- the "great" American chocolate bar.  The Hershey Corporation has gotten a lot of mileage out of that slogan over the years.  I remember 1970's commercials hyping that slogan in song. 

I didn't need song, commercials, or any kind of marketing to become acquainted with the Hershey bar, as this bar was otherwise known.  It was the most popular bar around, bar none and pun intended.  Every Halloween after trick-or-treating and counting our candies, the takings would be dominated by Hershey bars.  My younger self adored these.   My favorite Hershey product was the Hershey with Almonds, but I was never one to turn down a Hershey bar when offered.

Times have changed.  After I attended a chocolate exhibition in Chicago in 2000 and got my taste buds used to premium chocolates, I realized just how bad Hershey was.  And my respect for Hershey, Nestle, and other big corporatocracies continues to slide.  In 2007, Hershey was one of the big conglomerates to lobby the American Food & Drug Administration to allow partially hydrogenated oils to be substituted for cocoa butter and for artificial sweeteners and milk substitutes to be added in place of the natural stuff.  What do I say to that?  F--k you, Hershey!  As one of the biggest chocolate manufacturers in the world, the company is already making handsome profits with mediocre chocolate.  Is it necessary to cheapen the stuff further where it's not chocolate any more?  The FDA hasn't yet caved to the big chocolate companies' wishes.   Cocoa butter and real milk must be used . . . for now.  Don't be shocked if that changes.

I didn't want to bother wasting a review on this loser.  The Chocolate Republic is supposed to be a place where the finer chocolates get some recognition.  Hershey doesn't need any more promotion, certainly not from me.  But one of my benefactors, Aussie Dave, suggested that Hershey enjoys such a strong name recognition from the pervasive American media.  Non-Americans see Hershey in movies and TV shows.   Fortunately, most of them have never tried the bar to know how bad it tastes.

Hershey utilizes its own cheap process to manufacture its chocolate.  The milk need not be fresh.  It's partially lipolized to prevent further fermentation, giving this chocolate a very unique taste that many non-Americans who don't grow up on the bar find too sour or tangy.  Well, I grew up on the bar, and though accustomed to its waxy mediocrity, still find it a threat to good taste. The Chinese have since copied this far-from-innovative technique to outmaster their American technological overlords. 

Rating this one was a chore I wasn't looking forward to.  Hershey products are available all over Asia, but in most countries, the Hershey is manufactured under license in Shanghai, China.   To get the true-blue American crap, my brother mailed a collection of bars to Australia inside a box of auto parts destined for a friend.  The friend ate all the bars and, even more remarkable, enjoyed them.   There is an American store in Mebourne selling American-made snacks, including Hershey bars, and he went to this store to replace a fraction of the bars he pilfered.  He brought them to Thailand when he came over on vacation.   

As a worldwide powerhouse, you've got to try a Hershey bar once.   Key word: once.   Don't go back for seconds.    

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 The Complete Chocolate Republic Index


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  Hershey has a milk chocolate bar known as the Hershey bar in the United States. Do you like milk chocolate? Is American chocolate good, asks Doug of Chocolate Republic at Doug's Republic?