/ Doug's Chocolate Republic /
Review: Lindt Excellence A Touch Of Sea Salt
Lindt Excellence A
Touch Of Sea
Posted: 23 January 2011
The sea salt crystals only comprise
2% of the bar, but you can taste them every few bites, much like you might a bite of almond or cashew nut in a nut bar. And though I find it difficult to admit this, me being a man who won't add salt to his French fries, I actually loved that unique salt flavor here.
price/gram: USD 0.035
Cocoa %: 47
In an anonymous parcel meant
to blow my mind were several bars. Besides the
Roasted Almond was
this bar, A Touch Of Sea Salt. Yeah, I know what you're
probably thinking. What a corny name. I can
think of better ones. How about Lindt Excellence Sea
Salt Surprise or Sea Salt Subversion?
I wasn't expecting much from
the name or from the chocolate itself. All chocolate
contains salt. Actually, every processed item in
modern society nowadays seems to contain salt -- and sugar.
I considered that his was just another of Lindt's savvy
marketing gimmicks. Instead of using cheap,
bottom-of-the-barrel iodized salt, Lindt would substitute
that with sea salt for a slightly different flavor and try
to appear innovative.
That isn't the game plan at
all. The Fleur de Sel sea salt used in this bar has
such an intense flavor, that the bar's name, A Touch Of Sea
Salt, winds up being an apposite one. Sea Salt is the
bar's flavor. The sea salt crystals only comprise
of the bar, but you can taste them every few bites, much
like you might a bite of almond or cashew nut in a nut bar.
And though I find it difficult to admit this, me being a man
who won't add salt to his French fries, I actually loved
that unique salt flavor here. I loved it to the extent
that I'd search this bar out again to buy it or look for
other manufacturers that had a sea salt flavored bar.
Or more precisely, a Fleur de
Sel flavor. Regular sea salt never tasted this good.
Fleur de Sel is hand-harvested off the coast of Brittany and
relatively scarce. With Lindt being the manufacturer,
you'd have the right to question if this is truly
traditional French fleur de sel or i
the entire 2% sea salt content is comprised of this premium
salt, as Lindt's game is usually to play like they're using
premium ingredients while substituting cheaper ones along
All of us
living in industrialized societies understand the dangers
associated with high salt content. Few of us really
give a hoot. Since we assume you also don't genuinely
monitor your salt content and that you can further
rationalize that sea salt is healthy for you, why not fool
yourself that you're doing your body some good injecting it
with antioxidants from the 'dark' chocolate and vitamins and
minerals from the salt? I remember twenty years ago
how McDonald's in Sweden was heralding that McDonald's menu
represented complete food groupings. It's irrelevant that
McDonald's CEO Jim Cantalupo died of a heart attack at
age 60 and that his successor, Charlie Bell, died of
colon cancer at age 44. These man were healthy, dammit
-- well, as healthy as you're going to fool yourself you'll
be on a diet of A Touch Of Sea Salt bars.
Lindt from Switzerland manufactures dark chocolate with a touch of sea salt in Switzerland. It's a delicious Swiss bar
made from Swiss chocolate. And it's got fleur de sel sea salt in it, too. The Chocolate Republic reviews it at Doug's Republic with Doug.