/ Doug's Chocolate Republic /
Review: Lindt Excellence 70%
Lindt Excellence 70%
Posted: 22 September 2011
The issue I have with this bar is the same issue I have with Lindt in general. It does the job, but rarely does it go above and beyond what's necessary to do it.
The bar's boring, much like Switzerland itself. Switzerland is renowned for its quality and craftsmanship, but the foreigners who aren't skiing or laundering cash
there are falling asleep. You'll be doing the same when you eat this bar.
price/gram: USD 0.033
Cocoa %: 70
In the last care parcel from
Australia, Aussie Dave included a small Lindt Excellence 70%
bar as a control bar. A control bar
doesn't signify a bar is amazing on the Chocolate Republic.
It just sets some kind of benchmark of a given level of
quality. Do other bars taste better or worse than the
control? If the control is defined as a 6, then bars
better must rate higher than 6; bars worse, lower.
In my esteemed opinion, a control bar in the 4.5 to 6.5
range is what's best desired. If the control bar is so
superb it scores a 9, then nearly every other bar tested
afterwards will score worse. The control really isn't
needed here to help fine tune taste judgments. And if the
control tests at a 0 or 1, you have the same problem in
reverse, and you still don't need a control.
Ideally, a control is hovering somewhere not far from
There was a day in the mid-Noughties
when I would bow down low to the holy Lindt just like everyone
else. Swiss chocolates, aaaaah. The gold
standard. Lindt was known by all. Presidents and
kings knew of it. Athletes and talk show hosts
savored it. Businessmen and janitors alike were not
embarrassed to be seen with it.
Well, the Noughties are over
and so is my love affair with Lindt. Lindt's good, and
when seen as a Swiss version of Hershey or
Cadbury, which is what it sort of is, it's very
good. But when you stand it up against real
quality chocolates -- and there are a lot more in the
marketplace today than there were in 2004-05 -- Lindt's weaknesses stand out like
William "Captain Kirk" Shatner's toupee did when he started
doing the Star Trek films.
This dark chocolate Lindt
Excellence 70% isn't a bad bar. The taste is decent
for a dark in this range. The back of the wrapper
boasts of the inclusion of natural Bourbon vanilla beans, a marketing ploy all the way through. The majoirty of the world's
vanilla is Bourbon vanilla.
The issue I have with this
bar is the same issue I have with Lindt in general. It does
the job, but rarely does it go above and beyond what's
necessary to do it. Like many a Lindt bar, Lindt's
Excellence 70% hits all the notes and rests it's supposed
to. It's like the amusing well-acted comedy movie you
went to the cinema to see last week. The movie wasn't
great, you'll probably forget about it in a month, but it
was enjoyable as you sampled it.
Sad to say, the bar's boring,
much like Switzerland itself. Switzerland is renowned for
its quality and craftsmanship, but the foreigners who aren't
skiing or laundering cash there are falling asleep.
You'll be doing the same when you eat this bar.