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Home / Doug's Chocolate Republic  /   Review: Nestle Kit Kat Edamame

     
Nestle Edamame Kit Kat 
Posted: 30 March 2014    6.0 
Nestle Kit Kat Edamame from Japan Leave it to the Japanese to introduce an edamame Kit Kat.  Edamame are as mainstream as mainstream gets in Japan, akin to french fries or chicken wings in America. And yet I could never see an American chocolate manufacturing company introducing a french fry- or chicken wing flavored chocolate bar.  Honestly, edamame really is tame, especially if you think of it more like a bean- or nut-flavored white chocolate. This bar meets the taste grade sufficiently enough for Japanese dining establishments to be able to serve the Kit Kat version of edamame with sushi and pints of beer instead of real edamame.  
Avg price/gram: USD 0.035   *Cocoa %: 20  Size: 11.3g   
       
* Estimated cocoa solid content


Japan's breadth and depth of Kit Kats simply amazes me.  In the United States or Europe, if you were going to branch out, you'd do so very predictably.  You might start offering a dark chocolate Kit Kat or an orange-chocolate Kit Kat.  The UK has already done this.  Or Hershey-style, a Kit Kat with almonds or a Kit Kat with peanuts. Leave it to the Japanese to introduce an edamame Kit Kat.        

In case you don't know, edamame are soy beans in the pod, usually boiled with a little salt before serving.  You snack on them at izakaya-type restaurants over pints of cold Asahi or Kirin.  Edamame are as mainstream as mainstream gets in Japan, akin to french fries or chicken wings to an American.  And yet I could never see an American chocolate manufacturing company introducing a french fry- or chicken wing flavored chocolate bar.  The Japanese aren't to be stopped.  They're a land which manufactures horse flesh, cow tongue, and octopus flavored ice creams.  Edamame Kit Kat is tame in comparison.        

And honestly, it really is tame, especially if you think of it more like a bean- or nut-flavored white chocolate.  Asians are fond of bean fillings in sweets.  Consider the edamame Kit Kat more a white chocolate encrusted Kit Kat with some kind of light nutty essence to go along with it.  The artificial nutty accompaniment likely does this bar a service.  If the Japanese had meticulously tried to recreate the salty flavor of freshly boiled edamame and combined it with white chocolate, the taste wouldn't export.           

This bar meets the taste grade sufficiently enough for Japanese dining establishments to be able to serve the Kit Kat version of edamame with sushi and pints of beer instead of real edamame. The restaurateur justs need to insure his Japanese patron is already two pints into the experience before serving the nicely carved up Kit Kat on a black lacquer serving tray.           

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 The Complete Chocolate Republic Index


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Computer Comprehensive Companion

  Nestle Edamame Kit Kat is made in Japan with Japanese dark chocolate and edamame? Do you like your Japanese chocolate with edamame inside?