/ Doug's Chocolate Republic /
Review: Marabou Milk Chocolate
Marabou Milk Chocolate
Posted: 4 November 2014
I bit into a milky block of this treat Swedes consider a cultural legacy. Smooth. Creamy. Cocoa butter is listed as the second ingredient. No cheap vegetable oils for the Swedes, no sirree. Sweden is a clean, organized, competent yet sterile place, worth a visit once for the experience but you wouldn't want to live there. Marabou and its signature bar (Marabou Milk Chocolate) is also clean, organized, competent, and sterile and also well worth a taste once for the experience, but you wouldn't want one every day.
price/gram: USD 0.028
Cocoa %: 30
Marabou and I have a long,
long history. I lived in Sweden for 18 months during the
early 1990's. Anyone living in Sweden for that long is
forced to eat Marabou chocolate bars. Foreigners had
to pledge devotion to Marabou in order to secure their work
permits and visas. Perhaps that's all changed since Sweden
joined the European Union at the beginning of 1995 and only
non-EU citizens are force fed Marabou chocolate bars.
When I first moved to
Thailand, my wife's Swedish general manager found a way to
link Marabou to any topic of conversation. You could
be talking about the magnificent Spanish wine you just
tippled and he'd add that the wine would taste great paired
with a Marabou. Or the wonderful trip you took to Khao
Yai National Park, and he'd say you'd have more energy for
hiking with a Marabou in your backpack.
Almost four years ago, the
Swedish girlfriend, now wife, of a Thai kiteboarding phenom,
Suchat Samms, came back from Sweden with three Marabou bars
for me, the first Marabous I sampled in years. I
stated during my review of Marabou's
Polkagris that a fairer assessment could be made about
the brand after I was able to try an unadulterated milk
I can't exactly say that I've
been fantasizing for that day to arrive ever since but
arrive it finally has. Last weekend, my wife and I
were at the import supermarket and I noticed, for the first
time, that Marabou Milk Chocolate bars were gracing the
Two days later, I bit into a
milky block of this treat Swedes consider a cultural legacy.
Smooth. Creamy. I examined the back
wrapper to look at the ingredients. [I haven't
forgotten all my Swedish!] Cocoa butter is
listed as the second ingredient. No cheap vegetable
oils for the Swedes, no sirree. I put the bar back in
the refrigerator with the intent of eating the rest later,
but within an hour, it was devoured.
I commented in an earlier
review and it bears repeating that Marabou has a lot in
common with the Swedish beer industry. Both Sweden's
most famous chocolate manufacturer and beer maker serve as
apposite symbols for the nation which bears them. Sweden is a clean, organized, competent
yet sterile place, worth a visit once for the experience but you wouldn't want
to live there. Marabou and its signature bar (Marabou
Milk Chocolate) and the Pripps Brewery and its signature
brew (Pripps Blå), are also clean, organized, competent, and
sterile and also well worth a taste once for the experience, but you wouldn't want
them every day.
If you are trying to woo a Swedish girl, a well placed Marabou could clinch the deal.
If the girl ain't Swedish, consume infrequently and in secret.