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Home / Doug's Chocolate Republic  /   Review: Marabou Milk Chocolate

     
Marabou Milk Chocolate 
Posted: 4 November 2014    5.5 
Marabou Milk Chocolate from Sweden I bit into a milky block of this treat Swedes consider a cultural legacy. Smooth. Creamy. Cocoa butter is listed as the second ingredient. No cheap vegetable oils for the Swedes, no sirree. Sweden is a clean, organized, competent yet sterile place, worth a visit once for the experience but you wouldn't want to live there. Marabou and its signature bar (Marabou Milk Chocolate) is also clean, organized, competent, and sterile and also well worth a taste once for the experience, but you wouldn't want one every day.     
Avg price/gram: USD 0.028   Cocoa %: 30  Size: 100g  Swedish chocolate 
       


Marabou and I have a long, long history. I lived in Sweden for 18 months during the early 1990's.  Anyone living in Sweden for that long is forced to eat Marabou chocolate bars.  Foreigners had to pledge devotion to Marabou in order to secure their work permits and visas. Perhaps that's all changed since Sweden joined the European Union at the beginning of 1995 and only non-EU citizens are force fed Marabou chocolate bars.      

When I first moved to Thailand, my wife's Swedish general manager found a way to link Marabou to any topic of conversation.  You could be talking about the magnificent Spanish wine you just tippled and he'd add that the wine would taste great paired with a Marabou.  Or the wonderful trip you took to Khao Yai National Park, and he'd say you'd have more energy for hiking with a Marabou in your backpack.       

Almost four years ago, the Swedish girlfriend, now wife, of a Thai kiteboarding phenom, Suchat Samms, came back from Sweden with three Marabou bars for me, the first Marabous I sampled in years.  I stated during my review of Marabou's Polkagris that a fairer assessment could be made about the brand after I was able to try an unadulterated milk chocolate.         

I can't exactly say that I've been fantasizing for that day to arrive ever since but arrive it finally has.  Last weekend, my wife and I were at the import supermarket and I noticed, for the first time, that Marabou Milk Chocolate bars were gracing the shelves.         

Two days later, I bit into a milky block of this treat Swedes consider a cultural legacy.   Smooth.   Creamy.   I examined the back wrapper to look at the ingredients.  [I haven't forgotten all my Swedish!]   Cocoa butter is listed as the second ingredient.  No cheap vegetable oils for the Swedes, no sirree.  I put the bar back in the refrigerator with the intent of eating the rest later, but within an hour, it was devoured.        

I commented in an earlier review and it bears repeating that Marabou has a lot in common with the Swedish beer industry.  Both Sweden's most famous chocolate manufacturer and beer maker serve as apposite symbols for the nation which bears them.   Sweden is a clean, organized, competent yet sterile place, worth a visit once for the experience but you wouldn't want to live there.  Marabou and its signature bar (Marabou Milk Chocolate) and the Pripps Brewery and its signature brew (Pripps Blå), are also clean, organized, competent, and sterile and also well worth a taste once for the experience, but you wouldn't want them every day.            

If you are trying to woo a Swedish girl, a well placed Marabou could clinch the deal. If the girl ain't Swedish, consume infrequently and in secret.

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